When it comes to generating mortgage leads, CRM tools play a critical role by:

1. Automating follow-ups
2. Managing pipelines
3. Scoring and nurturing leads
4. Increasing conversion rates

Here are some top-rated CRMs for mortgage professionals:

1. LeadFoxy – Ideal for independent brokers and small mortgage teams.
2. ✅ 7-day premium free trial
3. ✅ Use code "Lead20" to unlock 20% off
4. ✅ Smart automation, targeted outreach, and real-time lead insights.
5. BNTouch Mortgage CRM – Focuses on automated marketing and mortgage-specific workflows.
6. Shape Software – Offers custom workflows, texting features, and LOS integrations.
7. HubSpot CRM – Good for scalability, though requires add-ons for mortgage features.

LeadFoxy stands out with its intuitive dashboard and cost-effective pricing, perfect for mortgage lead conversion.