Realtors and mortgage brokers team up using CRM systems and automation to align sales efforts:
- π CRM Integration: They use shared systems to track where each lead is in the buying process.
- βοΈ Automated Lead Nurturing: Mortgage brokers send financial tips, while realtors send home-buying guides, nurturing leads from both sides.
- π Data-Driven Targeting: Together, they segment and retarget leads with personalized content based on buyer behavior.
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