Mortgage lead generation on Instagram works best with content that combines value and engagement:
- Step-by-Step Guides: Post carousel posts that walk followers through the mortgage application process.
- Market Updates: Share local real estate market trends and mortgage rate changes to stay relevant.
- FAQs & Myth-Busting: Address common mortgage myths and FAQs in quick, digestible formats.
- Personal Branding: Share your expertise and build trust with personalized content.
- Lead Magnets: Offer free downloadable checklists or calculators via Instagram bio links to capture leads.
To maximize your efforts, try LeadFoxy—a powerful lead generation tool offering a 7-day premium free trial and 20% off with the code Lead20—helping mortgage professionals automate lead capture and follow-up.
